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Security as Crisis Prevention

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Security-as-Crisis-Prevention

There are a lot of types of crises, but we will use information as our crisis for the moment. Maybe information has leaked or your CEO was caught in a scandal. Your company decides to do a press conference at your place of business.

With many reporters wandering around, there may be some confusion as to who is allowed where and a journalist may gain access to the area the CEO is using as the briefing room and overhears a conversation they shouldn't have. This particular scenario might have been prevented by having an access control system and all of the journalists could have been issued cards so that their presence in areas is clearly outlined.

Consider a common incident: a customer is on the floor at your store claiming that there was liquid present and they slipped on it. With a video surveillance system, you could look at the footage and be prepared to make a statement. A statement is necessary right away because if it were your fault then you may want to consult your legal team and PR team to craft a response that helps you legally and in the eyes of the public. If it were a fraudulent attempt from a person looking for monetary gain, then your main source may be just your legal team.

Security can present a lot of uses in crisis management situations. If you are crafting a crisis management plan, please ask your PR company or internal auditor if they have considered the security options. Feel free to give them our phone number since we are the experts in the field.